A Great Label Design:
A great label design is not only a practical business necessity, it can be an excellent space for creative ingenuity. Whereas logos often must be small and versatile, product labels provide a much larger canvas. But creative label design must serve a purpose: informing the prospective buyer about their purchase. They do so both directly with copy that identifies and describes the product and indirectly with color and artwork that convey the overall experience.
The Product Label Checklist
Before you can create or commission a label design, there are a few things that the client will need to have ready for the designer ahead of time. This will make the design process go much smoother, ensuring that you avoid any rushed, last-minute design changes due to a lack of planning.
Expiration Date
Make fast work of printing consecutive date labels. Enter your starting date and our wizard will do the rest. Choose from popular templates to get started.
Things
Matter in Label Design
Breathe
One thing to keep in mind through the blocking process is that label layout is not Tetris. A designer does not get a better score for uniformly packing in all the design elements and using all of the available space.
A comfortable label often results from a balance between empty and occupied space. In the example above, note how the flavor names feel liberated and free in the wide open space above the smaller information lines at the bottom. That is comfort.
Sizing
Since label designers (especially on 99designs) don’t often oversee print production or even see the final product, chances are they will size elements relative to one another without reference to physical proportion. In other words, if a label design looks good on a computer screen most designers are happy.
Barcode
Barcodes are administered by the global nonprofit GS1, and you can purchase one through their website. If you decide to purchase a barcode after the label design process, When you pass a barcode scanner over your barcode label, the barcode scanner uses the reflected light or image capturing to “read” the barcode
We Are
Professional
Professionalism is skill or behavior that goes beyond what an ordinary person would have or behaving in a more formal or business-like manner
A Label Should
Include
The Product name.
The Company Logo Or Icon.
Production Details Such As a List Of Ingredients
